Originally, our first store Point de Mire was located in the Petit Champlain. Faced with growing success, the decision to open a second shop, Jourdain on de Buade Street in Old Quebec, was taken in 2004. in 2013, it is with pride that we reunite our two shops in a single address to give you the very first concept store Dale of Norway in North America.
Jourdain since 1989.
Dale of Norway concept
at Jourdain after Oslo
Jourdain, from its beginning proud retailer of quality knitwear Dale of Norway, is now the first concept store in North America and by the same token the third store of its kind in the world! We have always been enchanted by the evolution of Dale of Norway's models and their constantly improved technology. We have been selling Dale of Norway clothes since 1990 and will always be impatient to show you their new collections.
It is also the famous line
French Saint James,
the marine style of great
Jourdain, with its penchant for high-quality clothes, kept a special place for the French collection Saint James. We are the largest retailer in North America. It is with joy that we offer the line Carmen G. (Montreal), a designer who combines high fashion and originality.
With its time.
In the interest of efficiency and to improve the quality of its services, Jourdain offers to shop online by visiting our online store. On the other hand, nothing beats a visit to our shop. Our courteous, attentive and highly qualified employees await you.
Make way for the next generation!
In 2001, Geneviève, daughter of Suzanne Jourdain joined the team. Stéphanie has been part of the team since 2014. And it was in 2020 that Boutique Jourdain welcomed Marie-Pierre, who had already worked at Point de Mire in the past. It is therefore these three co-owners who train the next generation.
What our customers say
What a wonderful experience. Ordered a beautiful Dale of Norway, at the time I had no idea they had a sale on and they automatically refunded me the difference. Package arrived in a couple of days nicely wrapped along with a hand written thank you from Stephanie. Super impressed, will definitely purchase from them again.
The Dale sweater I had recently received is a fitting tribute to Quebec. The sweater is well made and distinctive. The color certainly is unique and stands out from the other Dale sweaters that I have purchased from you over time.
J. Schaefer, Toronto, Ontario
I received my jacket today, it is great.
I want to thank you for your great service and the great customer service of Jourdain.
It is pleasure to deal with a company like yours and one that is Canadian.
I will keep Jourdain in mind for the future and let my friends know.
Merci et bonne journee
Hi Suzanne and Stephanie,
Thank you for shipping the sweaters so expeditiously. They arrived today and look as beautiful in New York as it did in Quebec.
You can be sure you’ll see us again the last week in September when we arrive on the Regal Princess.
Till then, au revoir
Mason G. Senft
My recent purchase from your boutique was a great experience.
The service was superb. Each time I phoned the clerk was very polite and
knowledgeable. My parcel was delivered in a very timely fashion and I was pleased to see the care you took to wrap my jacket in a beautiful chiffon paper. A nice thank you card made me feel I choose the right merchant for my online purchase.
Over the past several days I have worn my Dale of Norway Colorado Jacket.
The material and construction quality is extremely high, the fit very good
and the performance of the jacket in windy and cool conditions is awesome.
I am strongly considering another couple of sweaters and when I do decide to proceed it will be at your boutique.
I recently ordered a Dale sweater from you. I was a tad nervous because it’s not inexpensive and I had not heard of Jordain previously – in fact I googled to find out if there were any complaints and if you were legitimate.
I want to thank you for your exceptional service. From the moment I placed the order, I was able to track the package online through Canada Post. It arrived in a timely manner. The sweater was beautifully wrapped in blue tissues (I wanted to see the sweater but leave your presentation for Christmas!) and there was a very lovely, personalized note inside. Many, many thanks.
I would HIGHLY recommend you – although I’ll have to wait until after Christmas as I don’t want to blow the surprise for my husband. He is going to love skiing in that sweater!
Warmest wishes for the Holiday Season,
Bonjour Suzanne (and Stephanie)
The coat arrived yesterday. The zipper works fine and the crest you replaced on the sleeve looks great.
Thank you for your fine service.
Thank you for a wonderful experience with Jourdain. The service was amazing, speedy and first class!
Juste a quick hello from Sochi and the proof that my sweaters made the trip. They are perfect for the outside temperature and they look terrific.
I am with the statue of the mascot near the celebration of the flag raising in the village of Canadian athletes.
Marc Durand, presenter and journalist from Radio Canada sport
(translate by E.C.)
I received my order of the Saintt James sweater (navy red striped with red tassel). I wanted to thank you for your efficiency, speed, thoroughness packing, for the little note. The custom fees were, unfortunately, exorbitant (100 euros)!! But the surprise for my wife was great and she was very happy with her gift!!
Thank you so much for your service. It is amazing. The clothing arrived in
two days. The sweaters are gorgeous and your Christmas card of thanks was
Your company has class!
It is a pleasure to shop at your store.
When I first visited the boutique I was greatly surprised by Suzanne Jourdain. It did not take her 5 minutes to look me over and choose a pair of stacks which she knew would be a perfect fit and just what I was looking for. That's what I call knowing your product. Since then, she has become familiar with my préférences in style and color. She continues to surprise me when she suggests to try on a certain piece, knowingly that it will fit perfectly and that I would love it. That's what I call knowing your client.
To all the Jourdain group, I would like to thank you for your personal assistance and warm greetings every time I set foot into the boutique. Merci beaucoup!
I just wanted to add another comment that I feel is important for us clients. What I appreciate so much is the confidence I have in the quality, durability and especially the easy care of Jourdain's choice of clothing.
For several years, I am a customer at Boutique Jourdain. I love Saint James clothing. A great service, shopping with good advice and a friendly relationship.
I love this shop!
Lynda Bernatchez, Longueil
A wonderful store with a superb staff. Friendly -- and made us feel right at home. The Dale concept looks great and this is the best collection of sweaters we have seen outside of Norway. No need to go to Norway anymore:)
We will be back -- and looking forward to it.
For several years, I am a fervent of Jourdain shop.
They offer quality clothing in which we love lounging for several years. The advices are judicious and the friendly and courteous atmosphere makes our experience very pleasant. My husband and I always return with pleasure.
Monique Martin, Ste Julie